US Company Incentive – Killarney

Our brief was to design a luxury programme for the US healthcare corporation, Life Vantage. The purpose of the trip to Ireland was to reward the company’s best sales people.

The event took place in July 2019, and the group arrived in three different waves. The first group of 40 guests were made up of the most successful sales people and were rewarded with an extra three days in Ireland in the luxurious Adare Manor. A full menu of estate activities including horse-riding and golf were offered to the guests, as well as an exclusive trip to the world-famous Cliffs of Moher A private Gala dinner was held in the exclusive Minstrel’s Gallery as Adare Manor.

The second wave of 160 guests travelled directly to the sumptuous 5-star Europe Hotel in Killarney, where they were reunited with the 40 guests from Adare Manor. Finally, a third wave of 200 guests arrived and checked in to the prestigious Dunloe Hotel, sister hotel of the Europe, located at the foot of the famous Gap of Dunloe in Killarney.

That evening, we held a welcome barbecue on the grounds of the Europe Hotel, overlooking the lake and Killarneys spectacular National Park. Guests enjoyed activities such as learning to play Irish instruments, and 10 Celtic Drummers performed to the crowd.

It was important to differentiate one group from another, whilst also dividing activities and experiences that they could enjoy together.

Highlights included touring the Gap of Dunloe, travelling by jaunting car to a pass in the McGillycuddy Reeks, enjoying a picnic in Lord Brandon’s cottage and travelling back to Killarney by boat across the lakes.

The guests also enjoyed an exclusive Celtic Olympics on the magnificent grounds of the Killarney racecourse, deemed the most scenic racecourse in the world!  This was one of the highlights of the event, and included Turf Stacking, Horseshoe Throwing, Archery, Axe Throwing, Puc Fada, Hurling & Irish Football Workshops. The 2 winning teams were taken to the Parade Area for a Tug of War finale.

Advantage managed all aspects of this luxury programme, including travel, accommodation, tours and activities. The event was a resounding success, made all the more special by the infamous Killarney hospitality!

To book a memorable Irish incentive trip with Advantage contact us at